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Labor Trends: The Latest in Recruitment & Retention

April 28, 2021 @ 4:00 pm - 5:00 pm UTC-5


The labor market continues to evolve quickly, delivering new challenges for senior living communities. With occupancy beginning to rebound, it’s more important than ever to have a qualified work force.  Sign on bonuses and increased wages aren’t enough to attract and retain staff. How can administrators compete with balancing unemployment, COVID, multiple jobs, and competing against other industries?


Join us for the latest look at what’s trending in:

  • Caregiver and Nurse Aide Recruitment,
  • What’s Most Important in Job Search and Staying Onboard at a Company, &
  • How the Front-line Labor Pool is Thinking About Work.

*Free to members and non-members

Bring your questions as we explore new thinking and strategies to recruit and retain care workers to build a sustainable workforce and help improve the continuity of care.

CEU: One (1) continuing education hour of credit for Nursing Home Administrators and Nurses with Florida Licenses.

Meet FSLA Guest Speaker Maggie Keen
Vice President Strategic Initiatives,

Maggie Keen is a nationally recognized expert on caregiver recruitment, retention, and motivation. She’s spent the last 7 years consulting with top healthcare organizations and serves as Vice President of myCNAjobs. Maggie regularly speaks at leading industry events across the nation, inspiring audiences to rethink their recruitment strategy. Her unique insights stem from her team’s front-row seat into the complexities and challenges of the front-line labor market. She’s on a mission to arm healthcare recruiters with the insight they need to attract the workforce they want.

myCNAjobsThe largest caregiver network in the nation connecting over 3.9 million people to jobs last year.


April 28, 2021
4:00 pm - 5:00 pm UTC-5




Florida Senior Living Association